Our Mission

Hi, MoCo Moms, I’m Annie

For about a decade before I had kids of my own, I worked in childcare. It was one of those jobs that just fit, the kind where you show up and somehow never quite feel like you're working. There's something about being around little ones, helping them (and their parents) navigate the day, that always felt like exactly where I was supposed to be.

Then I had my own two boys, now 2 and 3, and if you've been around town, you've probably crossed paths with us. My husband and I have called Moore County home for seven years, and it's where our family has truly put down roots.

In 2024, right after having my second son, I found myself craving community in a way I hadn't expected. Somewhere between the sleepless nights and the newborn haze, I started writing the newsletter for MoCo Mom, and it turned out to be exactly what I needed. It didn't take long to realize this work felt familiar in the best way, too. Helping moms track down the right summer camp, find a preschool that actually fits their family, sports for their wild toddler, or just feel a little less alone in the chaos of it all... it's not so different from what I'd be doing for my own kids anyway. My role grew from there, into social media, community engagement, and eventually, into something that felt less like a job and more like an extension of motherhood itself.

So when Kiley made the decision to sell, stepping into ownership felt like the most natural next chapter. This community, and the trust moms have placed in MoCo Mom, means everything to me, and I don't take carrying it forward lightly.

I can't wait to keep doing this work alongside you. Streamlining the busy, finding the good stuff, and making sure Moore County moms always have someone in their corner. Thank you for welcoming me into this role. Here's to many more years of community, together.

MoCo Mom was built to make early motherhood easier to navigate. With so many young families in Moore County—and a real shortage of full-time accessible childcare, sometimes forcing one parent to step away from a career—there needed to be a place where information was not only collected, but curated and trusted.

Whether it’s finding a preschool that fits your child (I used to think there were only four, but there are over 30 great options here in Moore County!!), discovering a backup plan to daycares with two-year waitlists, finding summer camps, or just knowing when the next storytime actually is—we exist to connect you with what’s already here.

Today, MoCo Mom is more than just a calendar or resource library—it’s becoming a community. We exist to help moms, dads, caregivers, and fellow superheroes to our littles feel seen, supported, and empowered to enjoy the season of life they’re in.

Why We Exist

Text graphic advocating for support of childcare assistance and urging the government to step up, with colorful labels and messages about the childcare crisis.

What We Do

  1. Curate & Simplify: We gather and organize hard-to-find details in one trusted place, so you don’t have to spend hours Googling between naps (or at 2 AM) and can focus on what actually matters.

  2. Reduce the Noise: We’ve built a streamlined, clutter-free hub on our website, newsletter and Instagram—free from influencer spin or the pressure of being told you’re “doing it wrong” just to sell you something.

  3. Build Community: Through our newsletter, membership, and team of local moms, we help you not just find answers but also your village.

  4. Support Military Families: PCS life is tough. We provide tools for young families to find childcare before they even arrive and connect quickly to a new community.

  5. Design Experiences: (New for Fall 2025!) We’re looking to create more experiential events—so you’re not stuck in the “Groundhog Day” cycle of endless park trips. From pizza-making playdates to seasonally themed gatherings, MoCo Mom is about more than filling time—it’s about making memories together.

Screenshot of a mobile app interface for finding local schools, childcare options, events, and programs, with colorful graphic elements and text describing features for moms and families.

We believe raising children should feel less isolating and more like a village. MoCo Mom exists to connect families with one another, with local businesses, schools, and resources, alongside experiences that can turn ordinary days into something special.

No matter how small the action, my team and I are working to make an impact. Whether you visit the website, open the newsletter, or join us in person—you’re part of a growing community that believes motherhood can be more connected.

Our Vision

Come Be Part of It
Connection Corner Partnership with MoCoMom

Meet the Team

These are the women keeping things running—adding events to the calendar, planning playdates, connecting with local programs and schools, and capturing the little moments that make this community so special.

They’re moms and neighbors, just like you—navigating the beautiful chaos of toddlerhood, helping bridge the gap between families and local resources, and maybe adding a smidge more fun along the way.

A woman and a young boy smiling outdoors, with the woman wearing a beige hat with colorful lettering that spells 'Mococo.' The woman has reddish-brown hair, and the boy has brown hair and is wearing a beige and red jacket.
A woman with glasses smiling, sitting on a bench, holding a young child in a shark hoodie, with another child in a leopard print jacket standing next to her on a vintage train ride.
Family of five posing on a sandy beach with rocky cliffs and greenery in the background during sunset. The mother is holding a young boy, and a young girl is sitting on her lap. An older boy is standing next to her, holding her hand.

Alyssa Bastug,
Keeper of the Calendar

Lindsey McKinley,
Community Outreach

Family of four outdoors with two children kissing parents on cheeks, smiling.
A woman and a young girl dressed in white and blue outfits, smiling and posing outdoors on pine needle-covered ground.

Marisa Hall,
Fun Facilitator & Playdate Planner

Carissa Novak, Health Integration & Military Liaison

Annie Bagley,
Owner

Breann Anderson,
Sales & School Outreach