Our Mission

How It All Started

When I first became a mother, I quickly realized how much energy it takes to keep little ones entertained, cared for, and connected—while still craving community for myself.

One Saturday morning, my husband asked if we wanted to go to the park—and I just started crying. We’d already been to every playground in town that week, and I felt stuck in a loop. More than anything, I felt disconnected. I’d hear about local storytimes or fun things—like when the firetrucks came—only after they’d already happened. It felt like I was always one step behind, missing those little moments that make the week feel special.

I craved one hub—a single place where moms could stay informed and cut through the exhaustion of searching, the repetition of day-to-day schedules, and the longing for experiences that felt fresh, meaningful, and shared. If I could build something to help even one mother who felt the same way, it would be worth it. That moment became my why.

Family of four posing outdoors in a grassy field with trees in the background. The father is holding a young girl, and a young boy stands in front of the mother, all smiling.

MoCo Mom was built to make early motherhood easier to navigate. With so many young families in Moore County—and a real shortage of full-time accessible childcare, sometimes forcing one parent to step away from a career—there needed to be a place where information was not only collected, but curated and trusted.

Whether it’s finding a preschool that fits your child (I used to think there were only four, but there are over 30 great options here in Moore County!!), discovering a backup plan to daycares with two-year waitlists, finding summer camps, or just knowing when the next storytime actually is—we exist to connect you with what’s already here.

Today, MoCo Mom is more than just a calendar or resource library—it’s becoming a community. We exist to help moms, dads, caregivers, and fellow superheroes to our littles feel seen, supported, and empowered to enjoy the season of life they’re in.

Why We Exist

Text graphic advocating for support of childcare assistance and urging the government to step up, with colorful labels and messages about the childcare crisis.

What We Do

  1. Curate & Simplify: We gather and organize hard-to-find details in one trusted place, so you don’t have to spend hours Googling between naps (or at 2 AM) and can focus on what actually matters.

  2. Reduce the Noise: We’ve built a streamlined, clutter-free hub on our website, newsletter and Instagram—free from influencer spin or the pressure of being told you’re “doing it wrong” just to sell you something.

  3. Build Community: Through our newsletter, membership, and team of local moms, we help you not just find answers but also your village.

  4. Support Military Families: PCS life is tough. We provide tools for young families to find childcare before they even arrive and connect quickly to a new community.

  5. Design Experiences: (New for Fall 2025!) We’re looking to create more experiential events—so you’re not stuck in the “Groundhog Day” cycle of endless park trips. From pizza-making playdates to seasonally themed gatherings, MoCo Mom is about more than filling time—it’s about making memories together.

Screenshot of a mobile app interface for finding local schools, childcare options, events, and programs, with colorful graphic elements and text describing features for moms and families.

We believe raising children should feel less isolating and more like a village. MoCo Mom exists to connect families with one another, with local businesses, schools, and resources, alongside experiences that can turn ordinary days into something special.

No matter how small the action, my team and I are working to make an impact. Whether you visit the website, open the newsletter, or join us in person—you’re part of a growing community that believes motherhood can be more connected.

Our Vision

Become a Member
Connection Corner Partnership with MoCoMom

Meet the team

These are the women keeping things running—adding events to the calendar, planning playdates, connecting with local programs and schools, and capturing the little moments that make this community so special.

They’re moms and neighbors, just like you—navigating the beautiful chaos of toddlerhood, helping bridge the gap between families and local resources, and maybe adding a smidge more fun along the way.

A woman with blonde hair sitting on a brown chair, wearing a white sleeveless top and blue jeans, holding a mug in her right hand, with toys scattered on the floor in front of her, against a plain white background.
A woman and a young girl dressed in white and blue outfits, smiling and posing outdoors on pine needle-covered ground.
A woman and a young boy smiling outdoors, with the woman wearing a beige hat with colorful lettering that spells 'Mococo.' The woman has reddish-brown hair, and the boy has brown hair and is wearing a beige and red jacket.
A woman with glasses smiling, sitting on a bench, holding a young child in a shark hoodie, with another child in a leopard print jacket standing next to her on a vintage train ride.
A woman with long reddish-brown hair sitting outdoors on the ground surrounded by fallen leaves, smiling while holding two young children, one on each side. The children have light-colored hair and are dressed in casual clothing, with one wearing a sweater with bear faces and the other in a blue shirt. The background features trees with autumn-colored foliage.

Alissa Bastug,
Keeper of the Calendar &
Writer of the Blogs

Lindsey McKinley,
Community Outreach & Wednesdays at Weymouth Host

A woman with long blonde hair smiling in front of green foliage, wearing a navy sweater with an American flag design and a butterfly necklace.

Bryanna,
Connector of Schools & Programs

A woman with tattoos, long dark hair, and a gold headcovering, playing with a young girl in denim overalls and a white polka-dot shirt inside a white fabric backdrop.

Taylor, Capturer of all Local Gems

Annie Bagley,
Connector of Schools & Programs

Kathleen Spearman,
Jane of All

Marisa Hall,
Fun Facilitator & Playdate Planner

Kiley Stromberg,
Founder

A woman holding a young girl on a beach with ocean waves in the background, both smiling.